Certified course in Digital Marketing

Course Details:

Social Media Marketing in detail

Learn below social media tools in more practical way.

  • Facebook (in details)
  • Linkedin
  • Twitter or You tube

 

Search Engine Optimization (SEO)

  1. Why do we need SEO
  2. Understanding on page SEO
  3. Importance of meta tags for SEO
  4. What is SEO Friendly URL?
  5. What is off page SEO?
  6. Techniques for Off page SEO
  7. Social Bookmarking
  8. Directory submission etc.

 

Google AD-Words (SEM) set up and configuration

  1. Facebook (in details)
  2. Introduction to Google Ad words
  3. SEO vs Ad words
  4. Google Ad words Set up
  5. Google Ad words Set up: Campaign, AD group & Keywords
  6. Google Ad words set up: Bidding Process & Budgeting
  7. Introduction to Keyword Tool Planner
  8. Finding Relevant Keyword using Tool Planner
  9. Google Ad words set up: Bidding Process & Budgeting
  10. Some Tips and Tricks for Ad words

Google Analytics

 

  1. Introduction to Google Analytics.
  2. Sources/ Medium of traffic.
  3. Geography wise reporting.
  4. Customize your dashboard
  5. Google Analytics: Admin Panel
  6. Set up Properties & Views.
  7. Live Practical Demo
  8. Live website tracking using Analytics.
  9. Questions / Answers

 

Live Projects on above topics.

Questions / Answers.

 

Duration:

80-100 Hours (1 month)

 

Location:

Mulund & Thane

 

Fees:

Rs 24000 Only

Pre-requisite:

Basic Knowledge of Internet & Computers.